Disney was celebrating its 100th anniversary and Hyundai was proud to be part of it. The question was - what values do these two iconic brands share and how do we express that with the world? The answer soon became clear to us - both brands inspire magical experiences every day of your journey.
To further drive consideration for the TUCSON, we demonstrated all the tech that helps enhance your journey. Magical tidbits like a Digital Key, Wireless Charging, Bluelink Remote Car Finder, and Voice Recognition.
To bring these magical experiences to life, we tapped into the nostalgia of two classic Disney songs - “You Can Fly” and “Hakuna Matata”. We helped demonstrate the thrill of driving a TUCSON, and all the wondrous encounters you may stumble upon along the way.
