International front row seaters
Tech can sure shorten distances. While 200 people attended the panel in loco, more than 500 students from 7 countries tuned in remotely through our 360 live stream camera, a never-seen-before initiative in a Cannes Lions edition.
We were pleased to have attendees from creative schools from all over the world who couldn't join us in Cannes. In the future, they will remember being there, without remembering how.